Oppo X Pepsi children’s sport day in Thailand
Football is the most popular sports in Thailand. Especially for young people its not just sports day but also a social event for them. Friends will gather together to watch a match and cheer for their favourite team. As they go through the excitement of a match, through cheering and laughing, bonds are strengthened and connections are often.
I want my illustration to communicate this aspect of emotions, so that the school going Thai children will be able to relate my illustration with their own memories of their own experiences.
As I thought about how I could integrate the presence of Pepsi’s branding presence in the illustration without being overly commercial, I was inspired by the 2 distinctive shapes of Pepsi’s logo interacting with each other like humans.
